2 min read ⌚ All companies want to be known for having a good relationship with their customer base. Still, many of them offer mediocre services and don’t seem to be showing any interest in improving that. On the contrary, successful companies understand that doing anything that could potentially jeopardize their relationships with the customers is […]
3 min read ⌚ The Proven Way to Personalize Sales and Achieve Astounding Results Managing a company is a 24/7 work. Personalizing your products is critical for displaying immense capability of satisfying even the pickiest demands. “Hug Your Customers” put to the test all common strategies for increasing profits and serves many new methods on a […]
5 min read ⌚ How to Use Lean Speed and Six Sigma Quality to Improve Services and Transactions Companies in the digital era despite their efforts to Improve the customer service, fail to reach the prosperity stage. The quality of “Six Sigma” surely is the highlight of the show. Who Should Read “Lean Six Sigma for […]
14 min read ⌚ How Young Indians Are Changing Their World There are 600 million Indians under the age of 25. Can they usher in a new future for humanity? Snigdha Poonam is both skeptical and honest in her masterful debut: Dreamers. Who Should Read “Dreamers”? And Why? Dreamers is for everyone who wants to learn […]
2 min read ⌚ In ‘Delivering Happiness‘, Tony Hsieh tells the story of his company, Zappos, and demonstrates how long-term thinking and pursuing his passions generate not only profits but also a happy life for its employees, clients and himself. In this book, Tony describes an approach to creating a corporate culture focused on making people […]
5 min read ⌚ Cultivate the Enduring Customer Loyalty that Keeps Your Business Thriving Noah Fleming is a marketing specialist who works with some of the biggest companies in the world. He also has a successful blog, where he offers advice and tips on how to build strong companies and how to interact with clients. This, […]
10 min read ⌚ MicroSummary: Michael Porter is one of the gurus of contemporary management. In his book Competitive Advantage, he transformed theory and practice of business strategy teachings around the world. The book is brilliant and incredibly simple, so reading is a must. In it, Porter analyzes the complexity of the new competitive landscape in […]
16 min read ⌚ MicroSummary: “The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich” by entrepreneur and educationalist Timothy Ferriss is a self-help book that purports to be a lifestyle game-changer. Inspired by the Pareto 80/20 principle, the book suggests that working more means living less and that happiness means doing the exact […]
16 min read ⌚ MicroSummary: At the moment, “The Everything Store” is the closest thing we have to a biography of the richest person in the world, Jeff Bezos. Based on hundreds of interviews with him and the closest members of his family, the book details the rise and rise of Amazon.com, the online retailer of […]
6 min read ⌚ Service Design, Strategy, and the Art of Customer Delight Everybody wants to please the customer nowadays. The point is – to delight him! Thomas A. Stewart and Patricia O’Connell give the full details in “Woo, Wow, and Win.” Who Should Read “Woo, Wow, and Win”? And Why? By its own profession, “Woo, […]
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