13 min read ⌚ MicroSummary: Have you ever wondered if there are fundamental marketing principles that can be followed by anyone that allows them to create winning companies? Two of the world’s most renowned marketing consultants and authors came together to try to outline them and turned it into a book that is a masterpiece for all […]
Category: Marketing
Building a StoryBrand Summary
8 min read ⌚ Clarify Your Message So Customers Will Listen Probably, you don’t own a large company, but if you do, there are a couple of things the master storytellers believe you can do better. An essential part of building a brand is to associate it with a story that resonates with your audience. So, […]
Ask Summary
4 min read ⌚ You know what you want for your own business. You know how far you wanna get and how badly you’re dreaming of growing it. But what will propel your wishes in order to achieve your goals? The market? The strategies? The Money?
Non-Obvious Summary
1 min read ⌚ How to Think Different, Curate Ideas & Predict The Future by Rohit Bhargava What’s obvious for you, is probably obvious to everybody. Nothing challenging about that. But really challenging is the non-obvious things that may reveal some interesting trends in the marketing world. I’m not just saying that. Rohit Bhargava, a marketing expert and […]
The 1-Page Marketing Plan Summary
14 min read ⌚ Get New Customers, Make More Money, and Stand Out from the Crowd Do you like money? If so, Allan Dib would like to reveal to you the fastest path to it: The 1-Page Marketing Plan. Who Should Read “The 1-Page Marketing Plan”? And Why? Marketing is what defines the modern age: in […]
Purple Cow Summary
5 min read ⌚ A purple cow doesn’t come from Switzerland – as you may think at a first sight of the title of this book. But may lead some of your future incomes there – joking…or not. It – the purple cow – comes from your fearless ideas that went natural on the market and […]
SEO Like I’m 5 Summary
6 min read ⌚ This is a book about SEO. If you’re a beginner and you’re trying to figure out what‘s the real meaning that stands behind this acronym – you may find the SEO world baffling. Thousands of information coming and leaving. Hundreds of strategies rising and falling. A noisy world where everybody talks about […]
The Book In A Box Method Summary
4 min read ⌚ The New Way to Quickly and Easily Write Your Book (Even If You’re Not a Writer) Tucker Max and Zach Obront have great ideas, stemming from their extensive writing background. I find their style rather personal and casual, even being in places even outspoken.
But I’m Not an Expert Summary
10 min read ⌚ Go from Newbie to Expert and Radically Skyrocket Your Online Influence Without Feeling Like a Fraud! When a book has a subtitle such as the one above, you don’t really need an intro, do you? This one’s for all the men and women out there thinking: But I’m Not an Expert! Who […]
Traction Summary
12 min read ⌚ MicroSummary: Entrepreneurs suffer. It was not enough to struggle to get the first customers and start scaling, there was yet another problem. Generally, advice given to startups tends to contain generalities full of keywords, and this makes it easy for us to get lost in an ocean of endless advice. In Traction, […]