9 min read ⌚ Keep in touch with reality. Stay focused on science, but put your ideas into practice as you are an artist. These should be the prerequisite for any start-up business. Any step you make in implementing your business ideas should be done with wisdom, but also with talent and creativity. ENTREPRENEURSHIP / THE ART OF THE START […]
Category: Marketing
Jab, Jab, Jab, Right Hook Summary
4 min read ⌚ How To Tell Your Story in a Noisy Social World If you know Gary Vaynerchuk, you know he is a storyteller. In Jab, Jab, Jab, Right Hook Gary shows you how to tell your story on social media, so you can grow your business while delighting your fans and followers. Even though […]
Growth Hacker Marketing Summary
4 min read ⌚ A Primer on the Future of PR, Marketing, and Advertising Twitter, YouTube, and Google have used his campaigns as case studies. AdAge, the New York Times and Fast Company have written about his work. And now, in this book – Growth Hacker Marketing – media strategist Ryan Holiday, puts altogether – experience, […]
Make a Killing on Kindle Summary
5 min read ⌚ Are you a self-published writer? Then it is time you understand that your job is not just to write, but to market your book as well. Read on to find out the exact techniques that can help you top the Amazon charts in no time. Who Should Read “Make a Killing on […]
Finding My Virginity Summary
6 min read ⌚ The New Autobiography In 1998, Richard Branson – oh, sorry, that’s actually Sir Richard Branson – published his debut book titled “Losing My Virginity,” a 600-page autobiography which was lauded by both critics and general readers. Twenty years and six books later – he’s back with the rest of the story: “Finding […]
Facebook Ads Manual Summary
6 min read ⌚ Everything You Need to Know to Get Started You want to become a social media star? And you’re pretty sure you got what it takes – the only thing is you can’t reach a wider audience no matter what you do? Mojca Mars’ “Facebook Ads Manual” is here – with a […]
Content Inc. Summary
6 min read ⌚ How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses OK – so you’ve built a beautiful business website, but no matter what you publish there, people don’t seem that interested in visiting it? Can you do something different? Of course you can. And Joe Pulizzi has all the […]
Legendary Service Summary
2 min read ⌚ All companies want to be known for having a good relationship with their customer base. Still, many of them offer mediocre services and don’t seem to be showing any interest in improving that. On the contrary, successful companies understand that doing anything that could potentially jeopardize their relationships with the customers is […]
Up and Out of Poverty Summary
3 min read ⌚ The Social Marketing Solution Poorness is gaining momentum and threatens many communities. “Up and Out of Poverty” is an eye-opening book that explains the leading causes that trigger impoverishment. About Philip Kotler and Nancy R. Lee Philip Kotler is the author of several books related to marketing and management. He works as […]
Fanatical Prospecting Summary
3 min read ⌚ The Ultimate Guide for Starting Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, E-Mail, and Cold Calling Are you a salesperson who wants to learn how to finally reach peak performance? Then, this is the book for you. About Jeb Blount Jeb Blount is an author and a sales […]