6 min read ⌚ My Fight for Inclusion and Lasting Change If you’re living in the States, you’ve probably heard many things about the Pao v. Kleiner Perkins 2015 case. Here’s your chance to hear it from the horse’s mouth: “Reset” is the work of none other but Ellen Pao herself. Who Should Read “Reset”? And […]
Leading Professionals Summary
5 min read ⌚ Power, Politics, and Prima Donnas Power and politics are not like fire and water – they are like flames and charcoal. If you get into the water, you’ll get wet. What we are trying to say is – many people fail to recognize the signs which indicate a foreseeable reality. Leaders’ job […]
Talk like TED Summary
6 min read ⌚ “Ideas are the currency of the twenty-first century”. And I came to think about so many people that have great ideas but for some reason don’t get the chance to present them to the general public. Or worse – if they do, they fail to convince. You’re still alive. That means your […]
Top of Mind Summary – John Hall
6 min read ⌚ Use Content to Unleash Your Influence and Engage Those Who Matter to You Have some of your customers ever said to you: “I was just thinking of you”? John Hall says that it’s vital. Because being and staying “Top of Mind” with your customers is a prerequisite if you want to succeed in […]
Scientific Advertising Summary
7 min read ⌚ Advertising isn’t an art. It’s science. And Claude C. Hopkins set the foundations of “Scientific Advertising“ a century ago. Ignore him at your peril. Who Should Read “Scientific Advertising”? And Why? We have a great way to answer this question. It’s a claim by none other than David Ogilvy, the father of advertising: […]
Snow Crash Summary
5 min read ⌚ Sometimes, these novels bring about change in behavior and spark intuitiveness. It’s unusual for a science fiction novel to present the future so accurately. Nonetheless, Neal had the vision to impart a new perspective regarding the irregularities that penetrate deeper and deeper into every layer of the society. We try to bring […]
On the Road Summary – Jack Kerouac
6 min read ⌚ Interested in a ride across America? Or four? Well, then Join Jack Kerouac and head “On the Road.” Who Should Read “On the Road”? And Why? If you like to listen to Bob Dylan, Tom Waits, and “The Doors,” if you like films such as “Easy Rider” or “Paris, Texas” – well, […]
A Clockwork Orange Summary
6 min read ⌚ My dear malchickiwick, time for a good ol’ ultra-violent prestoopnick story Believe us: you’re going to have a hell of a khorosho time! Brace yourself for Anthony Burgess’ “A Clockwork Orange.” Who Should Read “A Clockwork Orange”? And Why? Burgess didn’t like his most famous work, considering it “too didactic to […]
The Call of the Wild Summary
6 min read ⌚ Hush! Can you hear that howl? It’s “The Call of the Wild.” And it’s calling for Buck. Who Should Read “The Call of the Wild”? And Why? “The Call of the Wild” has been deemed “a mordant parable” by E. L. Doctorow and “a beautiful prose poem” by Maxwell Geismar. Meaning – […]
Winning with People Summary
6 min read ⌚ Discover the People Principles That Work for You Every Time Managing human resources as a process is in full-motion since the stone age. People aligned in groups to improve their chances of survival. These days, the cutting-edge technology grants us the opportunity to explore the magic in building strong and unbreakable bonds […]