Blog Marketing Summary
5 min read ⌚
The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional Results
The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional ResultsBlogging is a great optimization tool with the ability to affect businesses in numerous ways.
Utilize the possibilities that the digital era reveals.
Who Should Read “Blog Marketing”? And Why?
Successful bloggers dedicate time to focus on other blogs, finding new ways to improve theirs and search relevant conversations related to the subject. Once in awhile blogs communicate with each other. A perfect example is leaving comments in the section area; these effective interactions are of significant value.
You can try a simple method where your customers can interact among themselves, to receive responses to their questions and establish a profitable relationship. This book is highly recommended for every creative person or marketer eager to understand the “blogging enigma”.
About Jeremy Wright
Jeremy Wright was born on June 30th, 1979. Despite being known for his role as the president of a blog network, he also works as a blogging consultant, covering subjects related to communication and blog management.
“Blog Marketing Summary”
Marketing is all about whether you have access to valuable pieces of information. Communication between departments or at a business level is harder if there is a shortage of data. Your company must not be deprived of information about its stakeholders.
Every entity tries to hide as many info as possible – mostly referring to negative ones. Blogging enables your associates to “spy” on others by paying extra attention to conversations related to your industry or company.
The blogosphere or in other words the community of blogs shares its thoughts on the benefits emerging from conduction blogging activities. Thousands of opportunities are available at any time; the companies need to find the perfect ratio between regular marketing activities and blogging.
What is the most common mistake that business do? – They hesitate! The risk aversiveness is currently the biggest enemy who closes the door to new possibilities. Don’t close the gate leading to profits! Hesitation is an attribute that decision-makers tend to have.
A cowardice approach and fear of negative feedback can stimulate economic collapse, a real nightmare for every entrepreneur. Define what an unhappy customer is! It’s time to realize that “an unhappy customer is a happy customer waiting for a change” from you.
In spite of blogging capabilities for growth, the policy your company has towards improvements and change is the difference between success and failure. It is like reading a closed book; a conservative enterprise will not allow the company to relate to customers truly – it produces a one-way street.
The lack of feedback and information is a dangerous policy; every trained marketer knows that engaging in conversations and interacting is the only route to prosperity. Regardless of your offerings, without a proper promotion, your company is just as good as the next one.
Firms which took the next step and use blogs to spread their influence are sharing their thoughts on the “must-do” blogging. Show your customers that you care for them, share information about the product throughout digital evangelists – known as blogs. Don’t expect loyalty if you don’t give anything in return – communicate on a daily basis!
The blog family continues to multiply. At the present moment, according to a recently conducted research – more than 40 million blogs prevail on the Internet ( according to an unofficial investigation there are around 60 million).
Marketing is more than just advertising; it is also something bigger than a promotion. You have to realize that the true meaning of it is creativity. There are numerous ways in which you can promote yourself or your business.
The author imparts wisdom by teaching you the basics of blogging and the benefits arising from it. Tools for doing business can be categorized in a variety of ways; this book emphasizes the significance of blog marketing and why every company needs to be a part of that process.
200 million users read all kinds of content on a daily basis. With such high numbers, the author’s point needs no further explanation. A powerful word-of-mouth marketing is more beneficial than thousands of dollars spent on a marketing campaign.
Jeremy Wright gives you a hint on how blogs can impact your business. If boosting your brand seems like a priority for you, this book will do the trick. How to establish a more efficient CRM and improve communication at all levels.
We highly recommend this book to marketers and other knowledge seekers who are thirsty to explore the secrets of blogging.
Key Lessons from “Blog Marketing”
1. The creation of an Internal blog
2. Get involved in the blogging world
3. The use of blogs
The creation of an Internal Blog
Today’s companies realized that blogs could work on an organization level as well. The establishment of internal blogs is becoming more popular in the 21st century.
The employees are the only ones with access, which is often used to manage team projects or other activities.
Get involved in the blogging world
Transparent interactions between corporate blogs and customers are connected in many ways.
The consumers can use them to share their opinion with the firm. The companies should listen and pay attention to their requirements if they want to improve. Angry comments require special attention!
The use of blogs
Businesses are always seeking new ways to improve their existing products. Can there be a better way than blogging, a place where everyone’s opinion matters?
Blogs can stimulate great ideas by allowing the consumers to participate in the product/service creating a process, through forums, comments, and reviews.
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“Blog Marketing” Quotes
An internal team blog, much like an internal company blog, is an archived record of a team’s thoughts and actions. Click To Tweet Your business depends on your ability to create positive experiences and deal with customers who have had negative experiences. Blogging is one of the most powerful tools at your disposal. Click To Tweet Using blogs as marketing tools for your business is really all about letting people be themselves in a public space. Click To Tweet Blogs are effectively a form of free advertising that your customers are begging for. Click To Tweet Blogs are easy to track, provide a means to generate and measure buzz, and allow you to create positive experiences and, ultimately, customer evangelists, simply by being real. Click To Tweet
Our Critical Review
“Blog Marketing” encourages people to participate in the world of blogs, all it takes on your part is a dose of honesty, creativity, and ingenuity. If you haven’t got the time to engage in these activities entirely, there are other ways to get involved.
Emir is the Head of Marketing at 12min. In his spare time, he loves to meditate and play soccer.
