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Category: Marketing

The 22 Immutable Laws of Marketing Summary

MicroSummary: Have you ever wondered if there are fundamental marketing principles that can be followed by anyone that allows them to create winning companies? Two of the world’s most renowned marketing consultants and authors came together to try to outline them […]

Non-Obvious PDF Summary

How to Think Different, Curate Ideas & Predict The Future by Rohit Bhargava What’s obvious for you, is probably obvious to everybody. Nothing challenging about that. But really challenging is the non-obvious things that may reveal some interesting trends in the marketing […]

SEO Like I’m 5 Summary

This is a book about SEO. If you’re a beginner and you’re trying to figure out what‘s the real meaning that stands behind this acronym – you may find the SEO world baffling. Thousands of information coming and leaving. Hundreds […]

Traction Summary

MicroSummary: Entrepreneurs suffer. It was not enough to struggle to get the first customers and start scaling, there was yet another problem. Generally, advice given to startups tends to contain generalities full of keywords, and this makes it easy for […]