There are two kinds of people: those who are led and those who lead them. We’re guessing you’re here because you want to be one of the latter. News flash: It’s both a thorny path and a hell of responsibility […]
Tag: Influence
Influence PDF Summary
Do you want to find out which are the most effective techniques that create compliance? Or what are the factors that makes a person say yes to another person? What stands behind the persuasion mechanism? Which are its triggers? Jump from curiosity to […]
Robert Cialdini – Influence PDF Summary
Learn how you can influence people and get better results. Who Should Read “Influence” and Why? In most cases, when you try to persuade someone, that person’s decision has already been made long before you make your final argument. People’s […]
Top Sales Books
Are you in the sales business? If you’re living in the United States, you’re very likely to answer “yes” to this question. Because 1 in 9 Americans works as a sales rep. But, as a book on this list suggests, […]
Top Psychology Books
Psychology is one of the most interesting scientific disciplines. If you’re wondering why, please spend a moment thinking about one of Oliver Sacks’ opinions: the human brain is the “most incredible thing in the universe.” Well, psychologists study it. And […]
