Emir is the Head of Marketing at 12min. In his spare time, he loves to meditate and play soccer.
5 min read ⌚ Life is a game. To progress to the “next level”, just like in any other game, you need to learn the rules. Who Should Read “The Game of Life and How to Play It” and Why? “The Game of Life” is a classic work, that has a huge impact on many people. […]
5 min read ⌚ What keeps us from telling the story? But what story? Every life-path has its eureka-moments, the sooner you discover them, the better! Who Should Read “Same Kind of Different as Me”? And Why? Truly an inspiring and life-altering memoir that practically left us in tears. “Same Kind of Different as Me” as […]
9 min read ⌚ “The Great Gatsby” by F. Scott Fitzgerald has everything a book could – and should – have: a good ol’ rags-to-riches story, a lot of romance, even more lies and betrayals, organized crime, parties, murders, attractive golfers and dazzling child-like heiresses, jazz music… And it’s still as didactic as books get. […]
5 min read ⌚ The molecule that made the world Do you know the nature of oxygen? Do you know what happens when you breathe? Do you know the role oxygen has not only in keeping you alive but for the evolution of the species as well? If not, this is a good place to start […]
5 min read ⌚ Why Philosophy Won’t Go Away Plato’s name is still relevant in the modern world. How can an ancient philosopher’s ideas still be applied to everyday life? Who Should Read “Plato at the Googleplex” and Why? “Plato at the Googleplex” is a book about contemporary issues that we encounter in our everyday lives, […]
5 min read ⌚ The iconic political text on how to balance authority, society, and individuality Do you consider yourself free? Think twice before you answer. Personal freedom is not the same as democracy, but although societies need to strive for bigger personal freedom, it should not be without limits. Find out the details below. Who […]
5 min read ⌚ As Told to Alex Haley Who was Malcolm X? How did he turn from being on the wrong path to becoming of one of the most influential activists for African-American rights in history? Who Should Read “The Autobiography of Malcolm X” and Why? “The Autobiography of Malcolm X” is a story that […]
4 min read ⌚ An Eater’s Manifesto “Healthy” is not what the food industry tells you! You don’t believe us? Read this summary and judge for yourself. Who Should Read “In Defense of Food” and Why? “In Defense of Food” examines the roots of nutritionism, following the history of food and its industrialization. Michael Pollan this […]
5 min read ⌚ How Napoleon Conquered Europe and Changed the World Who was Napoleon? How did he become what he is nowadays known as? Who Should Read “Napoleon the Great” and Why? If you are looking for an in-depth look at the life of historical figures – look no more. “Napoleon the Great” outlines the […]
5 min read ⌚ The Invention of Dating Do you sometimes wonder how today’s dating rules came to be? Well, Moira Weigel outlines the history of dating for you. Who Should Read “Labor of Love” and Why? “Labor of Love” is a book that travels back in time and explores the history of dating. If you […]
Website language:
