Emir is the Head of Marketing at 12min. In his spare time, he loves to meditate and play soccer.
11 min read ⌚ Chetan Bhagat is back at it again. And this time he’s writing from the perspective of a girl. One Indian Girl. Who Should Read “One Indian Girl”? And Why? One Indian Girl is dedicated “to all Indian girls, especially the ones who dare to dream and live life on their own terms.” […]
5 min read ⌚ Cultivate the Enduring Customer Loyalty that Keeps Your Business Thriving Noah Fleming is a marketing specialist who works with some of the biggest companies in the world. He also has a successful blog, where he offers advice and tips on how to build strong companies and how to interact with clients. This, […]
5 min read ⌚ The Seven Principles of Positive Psychology That Fuel Success and Performance at Work In The Happiness Advantage, Shawn Achor describes how happiness represents an advantage in every major aspect of our lives. According to psychology studies, positive brains have a biological advantage over brains that are neutral or negative. Emir ZecovicEmir is […]
5 min read ⌚ Improving Decisions About Health, Wealth and Happiness MicroSummary: We make decisions all the time, big and small. What to have for breakfast, what to wear, whether to buy a new TV or car, whether to change careers or commit to someone for life. Unfortunately, as Richard Thaler and Cass Sunstein argue in Nudge, […]
10 min read ⌚ MicroSummary: Michael Porter is one of the gurus of contemporary management. In his book Competitive Advantage, he transformed theory and practice of business strategy teachings around the world. The book is brilliant and incredibly simple, so reading is a must. In it, Porter analyzes the complexity of the new competitive landscape in […]
8 min read ⌚ For those of you who don’t know – this book has received wide acclaim mostly due to its exclusiveness. The author exerted himself to convey a message of sheer importance. By creating a spark inside the hearts and minds of people, it instigated a change that India ought to follow. Without further […]
9 min read ⌚ Short Summary: In The Laws of Human Nature by Robert Greene, you’ll come across 18 life-changing laws, that will help you understand the human nature, why people act the way they do and how to remain vigilant. Who Should Read “The Laws of Human Nature”? And Why? Unlike most of the other […]
10 min read ⌚ The First and Last Days of the War on Drugs There’s a high chance that everything you know about addiction is wrong. Why? Because you have been methodically brainwashed by the so-called War on Drugs. Chasing the Scream is here to settle the score. Who Should Read “Chasing the Scream”? And Why? […]
5 min read ⌚ Build Lifelong Relationships by Connecting Experts, Influencers, and Linchpins If you’re the smartest person in the room you’re in the wrong room. Mastermind Dinners is a no-nonsense, no BS, tried-and-tested, experience-based book. And I loved it. Jayson Gaignard wrote it in an honest, friendly tone and gave away the blueprint for how […]
8 min read ⌚ MicroSummary: In “The Success Principles,” Jack Canfield leads his readers from the place they are to the place they want to be in 60+ few-pages-long lessons, categorized in six larger chapters, each of them dealing with different aspects of success, ranging from the fundamentals of success, to money and success in the […]
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