Emir Zecovic
Emir is the Head of Marketing at 12min. In his spare time, he loves to meditate and play soccer.
Word Power Made Easy Summary
9 min read ⌚ The Complete Handbook for Building a Superior Vocabulary Want to find out what “circumlocution” and “perspicacious” mean? And want to be sure to never forget their meanings. Then Norman Lewis’ Word Power Made Easy is the book you’ve been looking for. Who Should Read “Word Power Made Easy”? And Why? As it […]
Why I Am a Hindu Summary
All the Light We Cannot See Summary
11 min read ⌚ Ready for a tearjerker you can read while riding the subway? How about a Pulitzer Prize-winning novel? Believe it or not, we’re talking about one book: Anthony Doerr’s All the Light We Cannot See. Who Should Read “All the Light We Cannot See”? And Why? If you are interested in the Second […]
One Indian Girl Summary
11 min read ⌚ Chetan Bhagat is back at it again. And this time he’s writing from the perspective of a girl. One Indian Girl. Who Should Read “One Indian Girl”? And Why? One Indian Girl is dedicated “to all Indian girls, especially the ones who dare to dream and live life on their own terms.” […]
Evergreen Summary
5 min read ⌚ Cultivate the Enduring Customer Loyalty that Keeps Your Business Thriving Noah Fleming is a marketing specialist who works with some of the biggest companies in the world. He also has a successful blog, where he offers advice and tips on how to build strong companies and how to interact with clients. This, […]
The Happiness Advantage Summary
6 min read ⌚ The Seven Principles of Positive Psychology That Fuel Success and Performance at Work In The Happiness Advantage, Shawn Achor describes how happiness represents an advantage in every major aspect of our lives. According to psychology studies, positive brains have a biological advantage over brains that are neutral or negative. Emir ZecovicEmir is […]
Nudge Summary
5 min read ⌚ Improving Decisions About Health, Wealth and Happiness MicroSummary: We make decisions all the time, big and small. What to have for breakfast, what to wear, whether to buy a new TV or car, whether to change careers or commit to someone for life. Unfortunately, as Richard Thaler and Cass Sunstein argue in Nudge, […]
Competitive Strategy Summary
10 min read ⌚ MicroSummary: Michael Porter is one of the gurus of contemporary management. In his book Competitive Advantage, he transformed theory and practice of business strategy teachings around the world. The book is brilliant and incredibly simple, so reading is a must. In it, Porter analyzes the complexity of the new competitive landscape in […]
Ignited Minds Summary
8 min read ⌚ For those of you who don’t know – this book has received wide acclaim mostly due to its exclusiveness. The author exerted himself to convey a message of sheer importance. By creating a spark inside the hearts and minds of people, it instigated a change that India ought to follow. Without further […]
