Emir is the Head of Marketing at 12min. In his spare time, he loves to meditate and play soccer.
17 min read ⌚ The Power of Passion and Perseverance Remember that time you started doing that something you loved and you gave up after only a few days? Then the disappointment came, and after a while, depression settled in. Why should it have been any different? You had the talent, you had the time, and […]
5 min read ⌚ The Scientific Quest to Understand, Enhance, and Empower the Mind The features of an average human brain are a treatise for the modern age. Now, we briefly summarize all the essential aspects of the brain development, and how we came to various conclusions. Who Should Read “The Future of the Mind”? And […]
4 min read ⌚ How Coca-Cola Learned to Combine Scale and Agility (and How You Can Too) Design can get your company and product noticed and increase its scale and agility. In our summary of “Design to Grow” we show you how you can use design principles to create a balance between scale and agility. You […]
5 min read ⌚ The Secret to a Bigger Life In “A Curious Mind,” Brian Grazer talks about his endless curiosity and what it led him to learn. He tells you how curiosity is the secret ingredient you need to fuel your career, courage, motivation, love and family life. In our summary of his book, we […]
5 min read ⌚ Austrian Investing in a Distorted World If you don’t know how to manage your finances and allocate your capital, The Dao of Capital Summary will probably give you a few hints. Don’t shy away from risk-taking, and exploit your potential. Who Should Read “The Dao of Capital”? And Why? In all honesty, […]
17 min read ⌚ Everybody “owns” an ego. However, the ego doesn’t serve your interest. It’s more likely that it will block your way to success. In our summary of “Ego is the Enemy,” we show why having a big ego is bad for you, and what strategies you can utilize to neutralize the ego’s impact. […]
5 min read ⌚ Stories of Personal Triumph from the Frontiers of Brain Are you eager to learn about the brain’s ups and downs? In this short book summary, we’ll focus on how the brain affects our well-being for the better or worse, and how it absorbs all the power for such endeavors Who Should Read […]
4 min read ⌚ How to Power Up Sales through Verbal Mastery Do you think you are a good salesperson? What if we tell you that you can become better? In our summary of “Sales Talk,” we present you Len Sarafino’s advice that will help you swim in the waters of sales more successfully and will […]
5 min read ⌚ How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone Selling is a fundamental activity. Yet, so many people face bad results, because they do not know how to advertise their product properly. To sell successfully, it is crucial to know people’s primary drivers […]
4 min read ⌚ If you are ready for next step in making an impact on anyone, “The Art of Influencing” would do the job. We briefly summarize the key assets for you to become the next decision-maker! Who Should Read “The Art of Influencing Anyone”? And Why? This book opposes one very common view, and […]
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