12min
logo 12min

Start growing!

Boost your life and career with the best book summaries.

Start growing!

Boost your life and career with the best book summaries.

logo 12min

Category: Management

Buyer Personas Summary

Buyer Personas Summary

10 min read ⌚ How to Gain Insight into your Customer’s Expectations, Align your Marketing Strategies, and Win More Business If you speak to thousands of people every day, the success of your endeavors depends on how much you connect with that audience with these potential clients, whether you are a blogger, a marketing professional, a […]

Running Lean Summary – Ash Maurya

Running Lean Summary – Ash Maurya

11 min read ⌚ Iterate from Plan A to a Plan That Works Eric Ries in his book “The Lean Startup” created a world fever and flooded the business community with the word lean. The market seemed to understand that the lean model is essential to becoming more efficient in today’s competitive landscape, but with that […]

How to Have a Good Day Summary

How to Have a Good Day Summary

11 min read ⌚ MicroSummary: Who has never had a bad day? In this work, author Caroline Webb uses discoveries in the area of behavioral science, psychology, and neuroscience to help us overcome or at least reduce the stress and difficulties that generate bad days for many of us. By better understanding brain function and our […]

Scroll to Top