5 min read ⌚ How Blogs are Changing the Way Businesses Talk with Customers The development of the Internet and the Internet community has changed the way the companies do business and preserve the relationships with their customers. Who Should Read “Naked Conversations”? And Why? They first present blogging’s history and how companies in the past […]
4 min read ⌚ Emotions are not just a mere reflection of someone’s inner state. A wise person takes them as lessons valuable for the organization. Self-awareness comes first!! Who Should Read “Working With Emotional Intelligence”? And Why? For centuries, the society emphasized the value of IQ, totally disregarding the benefits emerging from emotional intelligence. A […]
4 min read ⌚ Think of your company as an airplane flying through turbulence. Just like air pilots, executives and company leaders flying through the turbulent economy, have to try hard to keep the company “in the air.” Who Should Read “Winning in Turbulence”? And Why? The narrative focuses on actual steps that companies of any […]
5 min read ⌚ How a condemned Roman back in the 6th century found the strength to confront himself using only the “mysterious” Christian philosophy. We present you several intriguing stories bundled up into one summary. Who Should Read “The Consolation of Philosophy”? And Why? Christian society remained strict and inflexible, bypassing any links to past. […]
5 min read ⌚ Creating and Sustaining Superior Performance Differentiation is a crucial segment that every company wishes to attain. However, this concept doesn’t only include maintaining a different set of products; it also reflects marketing positioning, focus, and long-term strategy. Who Should Read “Competetive Advantage”? And Why? A cost-effective approach for interpreting company’s competitive options […]
4 min read ⌚ The History of Business Money and power have always been a deadly combination. The very beginning of businesses brought a new meaning to the term – power. The companies have evolved: The small companies adopted a unique perspective and grew. Who Should Read “Money and Power”? And Why? Many organizations in the […]
5 min read ⌚ Getting People Talking about You, Your Business, or Your Product It’s never easy to achieve full public relations “climax”— to make the audience engage in a conversation about your products or services. We summarize the essential features that will boost your business and company. Who Should Read “Full Frontal PR”? And Why? […]
5 min read ⌚ Fifty Ways to Transform Yourself from an ‘Employee’ into a Brand That Shouts Distinction, Commitment, and Passion! Not many books share the versatility of “The Brand You 50”. This masterpiece offers Fifty Unique Ways or methods to transform your self-destructive Mindset. The transition from an “Employee” Into A Brand is a difficult […]
2 min read ⌚ Everyone in the United States is impressed: Starbucks is everywhere! Do you know the history of this thriving coffee shop? In Pour Your Heart Into It, CEO Howard Schultz tells what steps he has taken to make Starbucks the world’s best-known cafe. If you want to know more about the growth of […]
5 min read ⌚ YOUR COMPREHENSIVE GUIDE TO PERSONAL AND BUSINESS PROFIT IN THE NEW ERA OF PROSPERITY Have you ever heard of the baby-boomers’ spending patterns? If the answer is yes then, you are among those capable of predicting the economy. Beware of the new “great depression” lurking around every corner. Who Should Read “The […]
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