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Books, Audiobooks
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Category: Sales

How Google Works Summary

MicroSummary: How Google works. How many times did you search this phrase on the internet?  Now, you have to stop doing this. And that’s because Eric Schmidt and Jonathan Rosenberg are completely answering your question through their book… How Google works.  LEADERSHIP […]

The Lost Art of Closing PDF Summary

Winning the Ten Commitments That Drive Sales It’s said that a great product sells itself, and finding the right channels comes naturally. Marketing efforts only add to the overall quality and provide the users with an amazing experience. We try […]

Woo

Woo, Wow, and Win PDF Summary

Service Design, Strategy, and the Art of Customer Delight Everybody wants to please the customer nowadays. The point is – to delight him! Thomas A. Stewart and Patricia O’Connell give the full details in “Woo, Wow, and Win.” Who Should […]

Scientific Advertising PDF

Scientific Advertising PDF Summary

Advertising isn’t an art. It’s science. And Claude C. Hopkins set the foundations of “Scientific Advertising“ a century ago. Ignore him at your peril. Who Should Read “Scientific Advertising”? And Why? We have a great way to answer this question. It’s […]