4 min read ⌚ 20 Years of Practical Business Wisdom from the Trenches You know him from the radio – and probably even TV – and now it’s time to meet him as a bestselling author. In “EntreLeadership” Dave Ramsey shares 20 years of wisdom and experience. And we have the summary. About Dave Ramsey Dave […]
5 min read ⌚ Network Your Everyday Contacts Into Sales You have heard about the importance of networking. You may have even handed out a few business cards thinking you were doing it. However, that is not how networking goes. Read our summary of “Endless Referrals” and learn the right way to network, as well as […]
5 min read ⌚ The Art of Getting What You Want There is no way to get everything you want. Or is there one? Today, we are answering this question, so read on. Who Should Read “Persuasion”? And Why? You have heard and read many things on the topic of persuasion, mainly thought by business experts, […]
5 min read ⌚ Advice and techniques for building advertising empires from the era of Mad Men What stops you from reaching the sky? If your ad didn’t work, you might need a change of plan and pace. In this book summary, we briefly outline the key aspects of the ad-creation process. Who Should Read “Confessions […]
5 min read ⌚ The 12 Universal Laws of Power Persuasion What if we told you that all your dreams could come true? And you do not need magic for that to happen – what you need is complete control of the power of persuasion. In our summary of “Maximum Influence” by Kurt W. Mortensen, […]
6 min read ⌚ MicroSummary: “The Ultimate Sales Machine” by the late great sales and marketing guru Chet Holmes is based around a simple premise: that mastery isn’t about doing 4,000 things, but about doing 12 things 4,000 times. And these 12 things – ranging from time management techniques to aggressive marketing strategies – are […]
5 min read ⌚ How to Dominate Your Market One Tweet at a Time How to add 140-character pops of Twitter power to your social networking efforts for your business and your brand. Who Should Read “Twitter Power”? and Why? Social media is not just a time-waster. Instead, there are real possibilities in the social media […]
5 min read ⌚ Stop Marketing AT People! Turn your ideas into epidemics by helping your customers do the marketing for you. Think of your idea like a virus. It is contagious. It can affect people. How? Read on to find out. Who Should Read “Unleashing The Ideavirus”? and Why? Ideas can change the world. If […]
4 min read ⌚ A Field Guide to Modern Marketing Do we have palls in this business world? The business community doesn’t feel sorry for the participants. In this book summary, we explain how it all started, and where is this going. Who Should Read “Selling the Invisible”? And Why? Taking into consideration the intense competition […]
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